The autonomous SEO + GEO employee

Get cited by AI.
Ranked by Google.
Never penalized.

Rutba writes SEO content grounded in your own data, publishes it, wins AI citations, and won't torch your domain. Fully autonomous — you just watch it work.

No credit card · Connect your site in 2 minutes

app.rutba.com/overview
Avg. rank
12.4
+3.1
AI citations
48
+12
Converting visits
6,120
+18%
Penalty risk
Low
clear
Rank momentum
Agent activity
Published "Onboarding time"Published
Blocked an unbound statGuarded
Won a ChatGPT citationCite

Publishes directly to your CMS — and 20+ more

  • WordPress
  • Webflow
  • Shopify
  • Wix
  • Framer
  • Ghost
  • Squarespace
  • Contentful
  • Sanity
  • Strapi
  • HubSpot
  • Drupal
  • Joomla
  • Notion
  • Medium
  • Prismic
  • Storyblok
  • Hashnode
  • Substack
  • Gatsby
  • Hugo
  • Jekyll
  • Astro
  • BigCommerce
  • Dev.to

Live across every site Rutba runs

0+articles ranked
0AI citations won
avg. conversion lift
0penalties, ever

Other AI SEO tools publish.
Then Google deindexes them.

In 2026, mass-produced AI content with no original data was hit with 40–90% traffic drops — sitewide. Rutba is engineered the opposite way.

40–90%
traffic lost to scaled-content penalties
<20%
overlap between Google's top links and AI answers
8–10×
higher conversion from AI-referred traffic
Why Rutba is different

Content that survives core updates — and gets cited by AI

The automation is table stakes. These three are the moat — and no competitor has them.

Grounded in your own data

Every article carries a stat that exists nowhere else — mined from your GSC, product, and support data.

Proprietary Insight Objects

GEO-native by default

Structured to be cited inside ChatGPT, Perplexity and AI Overviews — and we track your citation share, not just blue-link rank.

AI-citation tracking

Penalty-proof, guaranteed

Fact-bind strips any unsourced number, a uniqueness gate blocks commodity content, and a penalty monitor watches 24/7.

Fact-bind + risk monitor

From connect to compounding — on autopilot

Set it up once. Rutba runs every day — you only step in if you want to.

01

Connect your world

Link your site, CMS and data sources — Search Console, product DB, support tickets. About two minutes.

02

Rutba does the work

It mines proprietary insights, writes grounded articles, fact-binds every claim, builds internal links, and publishes.

03

Watch it compound

Rankings climb, AI citations roll in, traffic converts. Approve each move or let it run fully autonomous.

The difference is a whole empty column

SEObot, Outrank, AirOps, Byword — none of them have what actually ranks and gets cited in 2026.

Capability
Others
Rutba
Grounded in your first-party data
Uniqueness / anti-commodity gate
GEO citation tracking
Fact-bind — no hallucinated stats
Penalty-risk monitor
Fully autonomous publishing

Loved by teams who take SEO seriously

From solo founders to marketing teams — here's what changes when your SEO runs itself.

We cut freelance content spend by 70% and started showing up in ChatGPT answers within a month. Rutba writes things our competitors literally can't.
PNPriya NairHead of Growth · Lumen Analytics
The fact-bind gate is the whole thing. We publish on autopilot and I finally sleep at night knowing nothing unsourced goes live.
MBMarcus BelloFounder · Shipfast
It found insights in our own Search Console data that we'd been sitting on for two years. Traffic on those articles compounds every week.
EVElena VasquezVP Marketing · Northwind
Set it to autonomous on our blog, kept supervised on the money pages. The audit log and one-click undo make that actually safe.
TOTom OkaforSEO Lead · Cadence

Priced on outcomes, not word count

Cheaper than one freelance article a month. Start free, upgrade when you see rankings move.

Starter

$99/mo

For a single site getting serious.

  • 1 site
  • Up to 30 articles / mo
  • First-party data grounding
  • Fact-bind + penalty monitor
  • Rank + AI-citation tracking

Pro

Most popular
$249/mo

For growing teams that want it all.

  • Up to 5 sites
  • Unlimited articles
  • GEO citation tracking
  • All data connections
  • Approval + full autonomy modes
  • Priority support

Agency

$599/mo

Manage many clients from one place.

  • Up to 20 sites
  • White-label + client portals
  • Multi-user roles & permissions
  • Full audit logs
  • API access

Frequently asked questions

Everything you need to know before you start.

How is Rutba different from other AI writing tools?

Most tools prompt a model over the same public web everyone else scrapes. Rutba mines your first-party data for validated insights no competitor has, binds every claim to a source before publishing, and tracks whether AI engines actually cite you — not just where you rank.

Will AI content get my site penalized by Google?

That's exactly what fact-bind prevents. Every factual sentence is checked against its source before publishing; anything unsourced or contradicted is held for review. A penalty-risk monitor watches your domain around the clock, so you publish at volume without gambling your rankings.

Which CMSs and data sources do you support?

Rutba publishes to 25+ platforms including WordPress, Webflow, Shopify, Ghost, Contentful and Sanity, and pulls signal from Google Search Console, Analytics and your product data. A REST API and webhooks cover any custom stack.

Can I keep a human in the loop?

Yes. Run each site supervised (approve every action), fully autonomous, or paused — and switch anytime. Every action lands in an audit log you can undo with one click.

What does GEO citation tracking actually measure?

It tracks your citation share across ChatGPT, Perplexity, Gemini and Google AI Overviews — how often the assistants name you as the source in answers about your topics — alongside traditional keyword rankings.

Is there a free trial?

Yes — start free, no credit card required. Connect a site and you'll see your first proprietary insight within minutes.

How is my data handled?

Your connected data is used only to generate and validate content for your own sites. Secrets are stored in a dedicated secret store, never in the primary database, and are never shared across accounts.

What counts as an article?

One grounded, fact-bound long-form piece (1,500–2,500 words) written on a validated insight and published to your CMS. Drafts held for review don't burn quota until you approve them.

Do you really only charge when I have usage?

The infrastructure is serverless and scale-to-zero, so our costs — and yours — track real usage. Plans set your limits; idle sites cost effectively nothing to run.

What makes this safe vs. volume auto-publishers?

The fact-bind gate. An article can't auto-publish while any claim is unsourced or contradicted — that's what keeps scaled content off Google's penalty radar.

Can I manage multiple clients?

Yes — the Agency plan is built for it: multiple sites, team roles, white-label reports, and API access.

Put your SEO on autopilot — safely

Connect your site and see your first proprietary insight in minutes. No credit card required.